Search Engine Optimization, Matching Talent with Opportunity
In markets with less competition Google is still re-routing a large portion of search demand through their vertical offerings like maps & they are testing making local search pay-to-play on a category by category basis, starting with hotels & moving into home services. Our mission – to acquaint the client with one of the
In markets with less competition Google is still re-routing a large portion of search demand through their vertical offerings like maps & they are testing making local search pay-to-play on a category by category basis, starting with hotels & moving into home services.In markets with less competition Google is still re-routing a large portion of search.
If you are in a market where regulators actually regulate there may still be significant opportunity in search, but organic search is a shrinking market inside the United States
What is On-Page SEO?
On-page SEO (also known as "on-site" SEO) is the act of optimizing different parts of your web site that affect your search engine rankings. It's stuff that you have control over and can change on your own website. Here are the the biggest factors included.If you are in a market where regulators actually regulate there may still be
Titles Tags
On-page SEO (also known as "on-site" SEO) is the act Put your targeted keywords in the title tag of each page on your site. There are many best practices that go into writing an effective title tag
Heading (H4)
Headings are usually the largest words on the page, and for that reason, search engines give them a little more weight than your other page copy. It is a good idea to work your target keywords into the headings of each web page, but make sure you accurately reflect your page content
URL Structure
Put keywords into your URLs if possible. However, do not go changing all of your current URLs just so they have keywords in them. You shouldn't change old URLs unless you plan on redirecting your old ones to your new ones. Consult a professional before doing this.
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